Research Papers
Harness
Racing
Council Inc
|
Standardbred Ownership
in Australia - Survey Questionnaire Research Papers |
Australian Harness Racing Council Inc |
|
As a standardbred owner I expect:
|
Strongly Agree |
Agree |
Neither Agree nor Disagree |
Disagree |
Strongly Disagree |
||
|
|
To make a profit on my investment. |
1 |
2 |
3 |
4 |
5 |
|
|
To at least recover the ongoing costs of training |
1 |
2 |
3 |
4 |
5 |
|
|
To entertain friends and family at harness race meetings when my horse(s) race. |
1 |
2 |
3 |
4 |
5 |
|
|
To be in frequent contact with my trainer |
1 |
2 |
3 |
4 |
5 |
|
|
To win a group or feature race |
1 |
2 |
3 |
4 |
5 |
|
|
To receive special ownership privileges from harness racing clubs. |
1 |
2 |
3 |
4 |
5 |
|
|
To receive the support of the industry |
1 |
2 |
3 |
4 |
5 |
|
|
To receive tax deductions for expenditure/losses incurred relating to my ownership of standardbreds |
1 |
2 |
3 |
4 |
5 |
|
|
To advance my opportunities as a standardbred breeder. |
1 |
2 |
3 |
4 |
5 |
2. Please indicate the importance of each of the following to you when you first decided to become an owner. Circle your answer on a scale of 1-5 (where 1=Lowest and 5=Highest).
|
Lowest |
Highest |
|||||
|
|
Prizemoney on offer |
1 |
2 |
3 |
4 |
5 |
|
|
Ongoing costs of racing a horse |
1 |
2 |
3 |
4 |
5 |
|
|
Relationship with the trainer |
1 |
2 |
3 |
4 |
5 |
|
|
Purchase price |
1 |
2 |
3 |
4 |
5 |
|
|
Social involvement |
1 |
2 |
3 |
4 |
5 |
|
|
Financial returns |
1 |
2 |
3 |
4 |
5 |
|
|
Interest in standardbred horses |
1 |
2 |
3 |
4 |
5 |
|
|
Thrill of winning |
1 |
2 |
3 |
4 |
5 |
|
|
Relationship with family/friends |
1 |
2 |
3 |
4 |
5 |
3. Please indicate the extent to which your experiences have met your expectations in respect of each of the following:
|
Very Satisfied |
Satisfied |
Neither Satisfied nor Dissatisfied |
Dissatisfied |
Very Dissatisfied |
||
|
|
Financial returns |
1 |
2 |
3 |
4 |
5 |
|
|
Entertainment value |
1 |
2 |
3 |
4 |
5 |
|
|
Hospitality of race clubs |
1 |
2 |
3 |
4 |
5 |
|
|
Thrill of winning |
1 |
2 |
3 |
4 |
5 |
|
|
Level of communications from my trainer |
1 |
2 |
3 |
4 |
5 |
|
|
Performance of my horse(s) |
1 |
2 |
3 |
4 |
5 |
|
|
Ownership privileges |
1 |
2 |
3 |
4 |
5 |
|
|
Level of support from the industry |
1 |
2 |
3 |
4 |
5 |
4. What are the top five (5) issues you would like harness racing administrators to address for owners?
(1) .
.
.
....................
.
.
.
.
.
.
.
.
......................
..;
(2) .
.
........
......................
.
.
.
.
.
.
.
.
.
.
.;
(3) .
...........
.....................
.
.
.
.
.
.
.
.
.
.;
(4) .
.
...........
.................
.
.
.
.
.
.
.
....
.
.;
(5) .
.
................................
.
.
.
.
.
.
.
.
......
...............
5. How were you introduced into standardbred ownership ?
|
Family |
q |
1 |
Friend or associate |
q |
2 |
Advertisement |
q |
3 |
||
|
Other |
q |
4 |
please specify ...................... |
|||||||
6 Do you intend to increase (decrease) your involvement in standardbred ownership ... within the next two years ?
|
Increase |
q |
1 |
Decrease |
q |
2 |
No change |
q |
3 |
.
.
.
.
.
.
.
.
.
.
.......
.
..............................
.
.
.
..............................
.
.
.
.
.
.
.
.
.
.
.
.
..............................
.
.
.
.
.
.
.
.
.
.
.
.
.
.
.
.
.
.............
.
..................
.
.
8
Please indicate the extent to which you agree (disagree) with each of the
following statements by circling the appropriate number.
|
Strongly Agree |
Agree |
Neither Agree nor Disagree |
Disagree |
Strongly Disagree |
||
|
|
Information on how to become an owner is readily available |
1 |
2 |
3 |
4 |
5 |
|
|
Broadcasting harness racing on Sky Channel will lead to increased ownership |
1 |
2 |
3 |
4 |
5 |
|
|
A toll free 1800 line should be established for prospective new owner enquiries |
1 |
2 |
3 |
4 |
5 |
|
|
Harness racing should conduct information seminars for prospective new owners |
1 |
2 |
3 |
4 |
5 |
|
|
An Internet website is a useful aid for the harness industry |
1 |
2 |
3 |
4 |
5 |
|
|
An independent advisor
should be available for |
1 |
2 |
3 |
4 |
5 |
|
|
Racehorse syndications should be more widely available |
1 |
2 |
3 |
4 |
5 |
9. If you didnt invest in your standardbred(s) what would you have done with your money ?
|
Invest in shares |
q |
1 |
Invest in real estate |
q |
2 |
Invest in a business venture |
q |
3 |
||
|
Take a holiday |
q |
4 |
Buy a thoroughbred |
q |
5 |
Buy a car/boat |
q |
6 |
||
|
Increase punting |
q |
7 |
Other |
q |
8 |
please specify |
||||
|
None |
q |
1 |
1 - 5 |
q |
2 |
6 - 10 |
q |
3 |
||
|
11 - 20 |
q |
4 |
21-50 |
q |
5 |
More than 50 |
q |
6 |
11. Please indicate the extent to which you agree (disagree) with each of the following statements by circling the appropriate number.
|
Strongly Agree |
Agree |
Neither Agree nor Disagree |
Disagree |
Strongly Disagree |
||
|
|
Nomination and acceptance fees should be abolished |
1 |
2 |
3 |
4 |
5 |
|
|
Every starter should be paid an appearance fee |
1 |
2 |
3 |
4 |
5 |
|
|
If prizemoney levels were increased by 10% I would increase my ownership interests |
1 |
2 |
3 |
4 |
5 |
|
|
I am happy with on-course facilities in the metropolitan area |
1 |
2 |
3 |
4 |
5 |
|
|
I am happy with on-course facilities in country areas |
1 |
2 |
3 |
4 |
5 |
|
|
The benefits provided to me as an owner are adequate |
1 |
2 |
3 |
4 |
5 |
|
|
If tax incentives/ concessions were available to me I would increase my ownership interests |
1 |
2 |
3 |
4 |
5 |
|
|
Any stakes increases should
be distributed to |
1 |
2 |
3 |
4 |
5 |
12. On a sliding scale of 1-8 (where 1=Most Important, 2=Next Most Important down to 8=Lowest In Importance), please rank each of the following ownership benefits in priority order.
|
eg |
|||
|
Owners should receive free admission to racecourse |
q |
2 |
|
|
Owners should receive season raceday passes |
q |
4 |
|
|
Owners should receive enhanced members priviledges |
q |
1 |
|
|
Owners should receive complimentary meals and drinks |
q |
8 |
|
|
Owners should have access to an exclusive owners lounge |
q |
5 |
|
|
Owners should receive preferential seating when their horses race |
q |
6 |
|
|
Winning owners should receive a complimentary video |
q |
3 |
|
|
Winning owners should receive a complimentary photograph |
q |
7 |
|
Yes |
q |
1 |
No |
q |
2 |
|
Yes |
q |
1 |
No |
q |
2 |
|
Yes |
q |
1 |
No |
q |
2 |
|
Male |
q |
1 |
Female |
q |
2 |
|
Less than 21 yrs |
q |
1 |
21-29 yrs |
q |
2 |
30-39 yrs |
q |
3 |
||
|
40-49 yrs |
q |
4 |
50-59 yrs |
q |
5 |
60 yrs or more |
q |
6 |
18. What is your personal annual income ?
|
Less than $19,999 |
q |
1 |
$20,000 - $49,999 |
q |
2 |
$50,000 - $69,999 |
q |
3 |
||
|
70,000 - $99,999 |
q |
4 |
$100,000 or more |
q |
5 |
19. How would you classify your occupation?
|
Primary Producer |
q |
1 |
Clerical |
q |
2 |
Tradesman |
q |
3 |
||
|
Self-employed |
q |
4 |
Professional |
q |
5 |
Retired |
q |
6 |
||
|
Other |
q |
7 |
please specify ..................... |
|||||||
20. What is your postcode ?
| q | q | q | q |
|
Less than 3 |
q |
1 |
4-9 |
q |
2 |
10-15 |
q |
3 |
||
|
16-20 |
q |
4 |
21-30 |
q |
5 |
More than 30 |
q |
6 |
22. How often do you bet on harness racing?
|
Daily |
q |
1 |
Weekly |
q |
2 |
Monthly |
q |
3 |
||
|
Less frequently |
q |
4 |
Never |
q |
5 |
|
Owner |
q |
1 |
Breeder |
q |
2 |
Trainer |
q |
3 |
||
|
Driver |
q |
4 |
Other |
q |
5 |
please specify ... |
||||
24. How long have you been involved as a standardbred owner ?
|
Less than 2 yrs |
q |
1 |
2-5 yrs |
q |
2 |
6-10 yrs |
q |
3 |
||
|
10-20 yrs |
q |
4 |
More than 20 yrs |
q |
5 |
|
1-2 |
q |
1 |
3-5 |
q |
2 |
6-9 |
q |
3 |
10 or more |
q |
4 |
|||
|
||||||||||||||
26. How did you acquire your horse (s) ? You may tick more than one answer.
|
Private sale |
q |
1 |
Public auction |
q |
2 |
Breeder |
q |
3 |
||
|
Other |
q |
4 |
please specify ............. |
|||||||
|
Australia |
q |
1 |
New Zealand |
q |
2 |
Other |
q |
3 |
||
|
If Other, please specify ..................................... |
||||||||||
28. Would you describe your involvement in harness racing as a business or hobby ?
|
Business |
q |
1 |
Hobby |
q |
2 |
Combination of (a) and (b) |
q |
3 |
|
Yes |
q |
1 |
No |
q |
2 |
|
Yes |
q |
1 |
No |
q |
2 |
31. How much have you outlayed on your harness racing interests over your lifetime ?
|
Less than $10,000 |
q |
1 |
$10,000 - $24,999 |
q |
2 |
$25,000 - $49,999 |
q |
3 |
||
|
$50,000 - $99,999 |
q |
4 |
$100,000 - $249,999 |
q |
5 |
In excess of $250,000 |
q |
6 |
32. How much have you won in prizemoney over your lifetime ?
|
Less than $10,000 |
q |
1 |
$10,000 - $24,999 |
q |
2 |
$25,000 - $49,999 |
q |
3 |
||
|
$50,000 - $99,999 |
q |
4 |
$100,000 - $249,999 |
q |
5 |
In excess of $250,000 |
q |
6 |
|
Yes |
q |
1 |
No |
q |
2 |
34. Would you describe your investment in standardbreds as rewarding ?
|
Yes |
q |
1 |
No |
q |
2 |
Would you be interested in expanding on your views in a follow up interview or focus group session?
If yes, please provide your name, address and phone number.
Note: This option will only be exercised to
explore significant areas which emerge from the questionnaire responses and
require clarification as our earlier pilot testing was highly targeted.
Thank you for completing this important survey. Please place your completed questionnaire in the reply paid envelope provided. The Australian Harness Racing Council will publish the results of the survey on their Internet website www.harness.org.au when completed.
|
|
||||||||
|
|
