John Coffey takes new role with APG

14 September 2018 | APG Media
John Coffey is a welcome addition to APG's staff

John Coffey is a welcome addition to APG's staff

APG is delighted to announce that highly respected industry figure, John Coffey, will join the APG team in the newly created role of Customer Relations and Business Development Manager, effective immediately.

An extremely valuable addition to the APG team, John will also maintain his current role at Alabar.

In his new position, John will play an integral role in APG’s strategy to strengthen its relationships with existing vendors and buyers, as well as helping to design and implement initiatives aimed at encouraging new owners to invest in APG yearlings.

APG’s General Manager, David Boydell, commented “I’m really excited to welcome John to the APG team.  Throughout his career, John has developed a well-earned reputation for honesty, integrity and customer service, which should make him a perfect fit for the new role.

 “As soon as John settles in, his first task will be to contact vendors of the 250 or so entries for our 2019 Ladbrokes APG Melbourne sale, so he can arrange a time to inspect their yearlings, as these inspections will play an important role in our selection process for the upcoming sales”.

John Coffey expressed his excitement about his new role, saying “I’m looking forward to this new position , which will compliment my current role at Alabar, and thank APG for the opportunity.  The Industry certainly needs an influx of new owners so this will be a challenge to embrace“.